Win-Back Strategy

Win-Back Rhythm Design

6 hours live + async templates

Win-back can bruise a brand when rushed. This course sequences channels, introduces quiet periods, and documents when to stop. You will practice writing offers that finance can approve without endless back-and-forth.

390,000 KRW

Informational pricing—no checkout on this static site.

What is included

Win-back cadence templates with quiet days
Offer governance worksheet for finance alignment
Sunset rules with subscriber-facing language
SMS and email pairing matrix
Sample experiments with measurement windows
Cohort discussion on brand-sensitive categories
Post-mortem template for ended campaigns

Outcomes

A paced cadence with documented sunset rules
Finance-aligned offer worksheet
A respectful subscriber-facing FAQ

Responsible lead

Elias Navarro

CRM instructor with a background in publisher subscriptions.

FAQ

Can we reuse templates for multiple brands?

Internal reuse is fine with your legal review. Redistribution outside your organization is not permitted.

Do you provide discounts to offer subscribers?

No commercial discounts are negotiated on your behalf.

What if win-back is not appropriate for our category?

We discuss category limits openly and adapt exercises toward re-permissioning instead.

Participant notes

Sunset language alone saved us from a pile-on during a product outage week.

Gray Lee · Founder